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Custom software that fits how your business runs.
Portals, internal tools and integrations that replace spreadsheets and copy-paste. Built in fixed-price stages by senior engineers, and you own every line.
Big software projects run over. Ours ship in small pieces.
Large IT projects overrun because nobody wrote the scope down and everything waits for one big launch. We fix scope and price first, release something useful early, and keep the same engineers on it throughout.
45%
average budget overrun on large IT projects
Source: McKinsey & Company, 201256%
less value delivered than predicted
Source: McKinsey & Company, 201217+ hrs
of a developer's week spent on maintenance
Source: Stripe, 2018
What you get.
Software that removes one expensive problem first, then grows once it has proved its worth.
Outcome 01 of 06
A portal customers use themselves
Customers check orders, download documents, raise requests and pay without emailing your team.
What’s included
- Secure sign-in and role-based access
- Orders, documents and invoices in one place
- Requests and payments handled online
- Works on any phone or browser
How you’ll know it’s working
Fewer "where's my order?" emails and phone calls, and customers serving themselves.
Outcome 02 of 06
Tools that replace the spreadsheet
The spreadsheet that runs the business becomes a proper tool, built around how your team works.
What’s included
- Approvals, scheduling or inventory workflows
- Dashboards with the numbers you check daily
- Permissions so people see only what they should
- A full history of who changed what
How you’ll know it’s working
One source of truth, and no more "which version is the latest?"
Outcome 03 of 06
Systems that keep each other in sync
Your CRM, accounting, ecommerce and operations software connected, so data is entered once.
What’s included
- Integrations through each system's API
- Two-way sync with clear rules for conflicts
- Alerts when a sync fails
- Documentation for every connection
How you’ll know it’s working
Nobody re-types data, and the numbers match across systems.
Outcome 04 of 06
Manual work, automated
Invoices, onboarding, notifications and reports that take someone's afternoon, done automatically.
What’s included
- The process mapped with the people who run it
- Automations with a log of every run
- Human approval steps where they're needed
- Alerts when something needs attention
How you’ll know it’s working
The hours your team used to spend on it each week come back.
Outcome 05 of 06
A safe move off legacy software
Move off a system you've outgrown without losing data or stopping work.
What’s included
- A tested migration plan
- Data cleaned and checked before the move
- A parallel run of old and new
- A rollback plan for the day you switch
How you’ll know it’s working
Switch-over day is uneventful, and nothing is lost.
Outcome 06 of 06
Engineers who stay after launch
The people who built it keep it running and improve it on a monthly plan.
What’s included
- Monitoring and uptime alerts
- Security updates and dependency patches
- Small improvements every month
- Or a full hand-over to your own team
How you’ll know it’s working
Problems are found before your users report them.
How it works.
A fixed price for each stage. Nothing is built until you've agreed it in writing.
- 01
Discovery
We sit with the people who do the work and map where time and money are lost.
You get
A written scope and a fixed price.
- 02
First useful release
The smallest version that removes real work, usually within four to eight weeks.
You get
Software your team uses in production.
- 03
Fortnightly cycles
A working demo every two weeks. You can change priorities between cycles.
You get
Progress you can click through, not a status report.
- 04
Hand over or keep going
We support it on a monthly plan, or hand it to your own team.
You get
Source code, documentation and every account in your name.
Is this right for you?
A good fit if
- A process runs on spreadsheets, email and copy-paste
- Your systems don't talk to each other
- Off-the-shelf software fits 80% and the other 20% costs you every week
- You want to own the code, not rent it
Not what we do
- Building software an existing product already does well; we'll tell you which one
- Open-ended projects with no agreed outcome
- Large teams of junior developers billed by the hour
Questions we get asked.
How much does custom software cost?
It depends on scope, which is why we price after discovery, not before. You get a fixed price for each stage in writing, so the budget can't drift without you agreeing to it.
Who owns the code?
You do. The source code, repositories, cloud accounts and documentation are in your name from the start, so you can take the work to another team at any time.
Should we build or buy?
Buy if a product already does the job well; it's cheaper and someone else maintains it. Build when the process is what sets you apart, when you're paying for several tools to do one job, or when the workarounds cost more than the software would. We'll give you an honest answer in discovery, even if it's "buy".
What technology do you use?
Mostly TypeScript, React, Next.js and Node.js, with PostgreSQL or MongoDB, hosted on AWS or Vercel. These are widely used, well documented and easy to hire for, so you're never locked in to us.
Can you work with our existing systems?
Yes. Most of what we build connects to software you already use: CRMs, accounting, ERPs, ecommerce platforms and payment providers. If it has an API, we can usually integrate it, and if it doesn't, we'll find another way in.
What happens after launch?
We monitor it, keep dependencies and security patches up to date, and make small improvements on a monthly plan. Or we hand everything to your team with documentation they can follow.
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Sources
Tell us which process is costing you most.
Describe it in a few lines. We'll reply with questions, a rough idea of the approach, and whether we think building is the right call.
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